About Us

We are the leading provider of workflow consulting, custom software development services, and productivity apps for Mac-based businesses. Our areas of expertise include:

  • AppleScript Application Development
  • Automator Action and Workflow Development
  • Cocoa/Objective-C Application Development
  • Productivity and Efficiency Consulting
  • Technical Documentation
  • Training and Presentations
  • Workflow Analysis, Consulting, Planning and Implementation


Why We Do It

We want our clients to be efficient, productive, profitable, and successful. We help make these things possible.


Who We Are

Automated Workflows is owned and operated by Ben and Jen Waldie. They live in Pennsylvania with their three beautiful daughters.


Ben WaldieBen is a vocal evangelist and developer of professional workflow automation solutions for businesses across the globe. Automated Workflows was created from his strong desire to provide clients with solid and reliable workflow solutions, complete with impeccable customer service and support. Today, Ben continues to revolutionize business workflows with his expert knowledge of automation, productivity, and workflow, while providing his clients with the customer service that they deserve.

Ben began his career as the lead AppleScript Engineer for TV Guide Magazine. There, he developed revolutionary solutions that allowed TV Guide to save an incredible amount of time, money, and resources. He has since developed professional-level automated solutions for other well known companies, including Abercrombie and Fitch, Adobe Systems, Apple Inc., Bank of America, CNN, Microsoft Corporation, NASA, PC World, and Time Magazine.

Ben is author of the best selling books Automator for Mac OS X: Visual QuickStart Guide (Peachpit Press), AppleScripting the Finder and Mac OS X Technology Guide to Automator, as well as an AppleScript training course for the Virtual Training Company. He has written numerous articles, tips, and tutorials for Apple Inc., Macworld magazine, MacTech magazine, X-Ray Magazine, MacScripter.net, and TUAW.com. Ben is frequently featured as a speaker at Macworld and other industry events.

Ben has received recognition on several prominent web sites, including Apple Inc.’s AppleScript web page. In 2006, Ben's Ultimate Productivity Automator Action Pack: Build Real Estate Demo was the recipient of the prestigious Apple Design Award for Best Mac OS X Automator Workflow.

In addition to his role at Automated Workflows, Ben practices Tang Soo Do karate and as an avid artist and photographer.


Jen Waldie
Jen is primarily responsible for communication, marketing, and administrative tasks. As part of her administrative duties, she helps to ensure that clients receive the highest quality of customer service.

Jen is a graduate of West Chester University in Pennsylvania, where she achieved the honor of magna cum laude upon receiving her Bachelors Degree in Music Education. Jen's first love is music, and for 11 years, she maintained her own studio, teaching private violin and viola lessons to all ages of children.

Jen has extensive experience in the retail field. She gained an understanding of the Macintosh operating system and AppleScript during her previous employment with TV Guide Magazine. Involved for years behind the scenes with Automated Workflows, in January 2006, Jen became an official company partner.

In addition to her role at Automated Workflows, Jen enjoys playing both violin and viola for weddings and other special events.


Our Clients

We have had the opportunity to work with many small, medium, and large businesses over the years, including Fortune 100 companies. Some of our clients include:



We strive to provide our clients with the highest level of service possible, but don't just take our word for it! Below, find out what people are saying about working with Automated Workflows.

We are always happy to receive feedback regarding our products and services. If you have something to say, please send your feedback!

Custom App Development Testimonials

"It's amazing, the amount of work this guy gets done, and the amount of people he has directly affected with AppleScript and automation. It's incredible when you watch his little workflows, and it's even better when you watch the big ones, because they're very exciting."
- Sal Soghoian

"On time, on budget... We've been nothing but extremely satisfied with everything about your process. Your skill as a systems integrator is truly a gift... Thank you very much for bringing this in on schedule and under budget."
- Ken Howard, Irvin Simon Photographers

"Our conversations soon led to your devising an Applescript solution that totally meets our needs, and has been working flawlessly. We were further amazed that we could accomplish our goal at such a reasonable expense.Thank you again for helping us free up a significant amount of staff time with your excellent Applescript solution."
- Stephen M. Kirchner, President, National Motorcoach Network, Inc.

"This is exciting! Just what I asked for. Thanks for putting that together for me."
- Reid Greco, FindaNet, Ltd.

"Automated Workflows did not just meet my expectations, they exceeded them! The project was finished ahead of schedule and under budget. The script works flawlessly and has saved my staff considerable time and effort."
- Doug Pierce, Piermed, Inc.

"It's been a pleasure doing business with you and your firm. Your 'script' worked exactly as we had envisioned. Your expertise (in scripting) and professionalism (as a business person) has allowed us to ad a significant new feature to our QuickVoice product in the most efficient and cost effective manner possible. We look forward to doing business with you in the future!"
- Michael Corcoran, President, nFinity, Inc.

"The script worked properly the whole way through!! Thanks so much for this, it's certainly going to change my workflow!"
-Micah Diamond, Micah Diamond Photography

"The apple script you wrote for image ready processing is running great. The script works like a charm. Thanks for the quick turn around and a nice script."
- Steven Howland - Howland Design


Product and Training Testimonials

"I've just recently finished your Applescript training CD from VTC and I just wanted to let you know how much I enjoyed it. It's like watching over your shoulder while you solve scripting problems. I'm very new to programming and scripting, so I think your CD was very useful."
- Jim Worster - RR Donnelley & Sons Company, Printers

"Thank you for being so helpful. That's often a problem with shareware. After the paypal goes through the emails don't. Anxious to check out some of your other stuff."
- Storm Jenkins, C.E.O., RIPS, LLC

Dial Phone From FileMaker "Works great!"
- Rich Love, Carnation Software


Seminar and Presentation Testimonials

"I think you could tell how much everyone enjoyed your presentation. It was a real eye-opener. We all learned a lot about AppleScript. You certainly knew how to make a subject that could have been too technical quite the opposite-fascinating and challenging. As a result of your excellent presentation and warm interaction with the atterndees, I'm sure many of us are interested in trying our hand at AppleScripting or, at least, for the first time ever, using prefab AppleScripts."
- Shirley Hershey, MacPOWER

"Your presentation at the Bmug on Wed night was very informative. I've always wanted to take advantage of Applescript but for some reason it was not resident on my home computer. I have now fixed that and tried some sample scripts today. Thanks again for your time and effort."
- Mike Ring

"I thought Ben's talk was great; he kept it moving without getting bogged down in distractions or details; the questions from the audience were addressed efficiently. I thought he was one of the better speakers we've had. I have tried to implement a script on my webserver in the past, but just haven't been able to get started. I learned a lot last night, and got the info I needed to get back on track with the AS task I have to implement."
- Terry Wilson, Web Design and Development Consultant

"I enjoyed your presentation and I learned some very interesting things. Every time I have heard you speak, I learn more. Thanks for sharing your expertise."
- Frederick Slavin

"I just want to say I very much enjoyed you seminar last night for the Lehigh Valley Mac Users Group. It opened new doors in my Mac computing. Thank you again."
- Roy Smith, CAD Designer

"Thanks for putting on great presentation for us at Bizmac! Thanks for inspiring us all."
- Richard Selig

"Thanks for a very informative and pragmatic applescript presentation... You are a clear, concise, excellent presenter, and I really learned a lot. Thanks again for sharing your expertise with us."
- Alvin Vaughn

"I want to thank you for the great presentation. I had many emails saying how much they enjoyed the information and can't wait to try some scripts. I myself came home and downloaded some scripts."
- Linda McNeil

"I would like to thank you for a terrific presentation for NJMAUG. It is good to see there are people like you who give of yourself to the macintosh community. Again Thank You for a great presentation. Now this may help some of us be more efficient using our Mac's."
- Richard Safar, NJMAUG Program Director


Customer Service Testimonials

"Thanks for the very quick turn-around. Thank you very much for your great service!"
- Paul Brokenshire, Image Quest, Australia

"I just wanted to thank you for your help at the MacWorld Internet Cafe. I am very happy with this solution and am very gratefully yours."
- Jackie Sigua, Los Altos School District

"Benjamin comes up with fast solutions to even the most perplexing AppleScript problems."
- Oliver Lindsey, Lead Developer, Yardley Software

"....following email discussions, Mr. Waldie was able to quickly locate and overcome the difficulty, and, in addition, gladly provided the solution to another minor problem. Service from Mr. Waldie and his company was not only fast, but courteous, and I would not hesitate to deal with them again."
- Laing MacDowell